What Makes a Good Website?

What Makes a Good Website?

Getting your business online and gaining a real presence in the place where your potential customers are searching for your services or products is one of the best things that you can do. Creating a website has become far easier but with well over one billion websites in the world and many of your competitors online too what are you doing to stand out? Ensuring that your website is good, memorable and engaging has never been more important. How Good is Your Website? There are many things that go towards making a website good and also help you to stand out. Some of this will depend on your product or service and who your target market is, however we’ve listed the main areas below to help you: A Strong and Clear Message What is the purpose of your site? Is it obvious to your visitors as soon as they arrive at your site? It’s crucial to have a simple and clear message that your visitors can understand. Communicating this on your home page will help you gain leads and sales and also help the search engines categorise your website for the right keywords and phrases ensuring that you are visible in the search results. Simple Navigation and Clean Website Layout Good website navigation and a clean website layout are also important features of a good website. People search the web so quickly now that they need to find what they are looking for immediately or they will get frustrated and leave. (You have 8 seconds to make a good impression and have your visitors be able to find what...

Website designer, developer or agency? What’s the difference?

Something that I think is hard to understand if you are new to the web. You hear people saying that you will need a website for your business and you want a web designer to do that for you. Well yes and no. A web designer is definitely needed in the process of things to get your website online. But a web designer is usually not proficient with coding. Meaning the function of your website won’t be as good as if you go to a website developer. Also when looking for a website designer how do you know if they are any good? Do they have a portfolio? Are they too expensive? You get what you pay for? Chances are if you are setting up a new business not involved with the web industry you haven’t given your website that much thought about what it needs to do for you. Let’s break some things down. Web Designer Here are a few check points or questions you need to ask: Is it his full time job? (If it’s a spare time hobby, he won’t be as good as someone that does it for a living) Does he have a good portfolio? Does he outsource the coding? How much is he charging? There is so much choice, which one is right? It’s a very hard process to choose the right person for the job, Web designers usually will lack in programming and will not have much of a clue when it comes to GOOD SEO, they may know a bit but not as much as an SEO expert that does it...
How much does a website cost?

How much does a website cost?

This is something that I get asked on a daily basis working in Loinim Media. How much a website costs is unfortunately a question that can’t be simply answered. Asking a few questions about the functionality that’s needed usually elicits a blank look followed by – “But roughly how much?” “On average?” If you’re asking these questions it probably means that you need to give more thought to what you want to achieve through your website before you actually go ahead and get one. We can, of course, help you to establish what you’ll need your website to do, but for now let’s run some numbers and discover the true cost of a website. Something Basic Starting out a new business with a tight budget as a start up means you have to be really strict with what you can afford. However, branching out onto the internet is something you need to be spending some time and money on. You can probably go directly to a website designer to set you up with something but for anything half decent on a CMS (Content Management System) you would be looking at around £400-£600. If you go to a fairly big agency for the same thing you would probably be looking at a website cost of £2000. (I built a basic site in an agency a couple of years ago and they billed out at about £3,500) So for a small business an agency is definitely out the window! Another thing that isn’t thought about when setting aside budgets is the cost of the website hosting. Though it’s not a huge outlay...
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